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Miami, FL--(HISPANIC PR WIRE)--July 2, 2007--Editorial Televisa, a wholly-owned subsidiary of Grupo Televisa, announced today that its US-based business unit, with headquarters in Miami, will henceforth operate under the name of Televisa Publishing. The change is reflective of the natural progression of the operation, which is primarily focused on serving the growing US and Puerto Rico Hispanic markets with a diverse portfolio of products that deliver editorial content in both Spanish and English, and will distinguish it from other Editorial Televisa units that operate throughout Latin America.
Televisa Publishing, which has been operating in the US market for over 20 years, is the world’s largest publisher of Hispanic magazines, owning five of the ten most read magazines by US Hispanics according to Simmons research data – TV y Novelas, Vanidades, Cosmopolitan en Español, Hispanic Magazine and National Geographic en Español. The company publishes and distributes 42 titles in the United States and Puerto Rico spanning fashion and beauty, entertainment, men’s interest, lifestyle and general interest, health, and business and personal finance. In addition, the company offers readers and advertisers a growing number of online destinations, including http://www.cosmoenespanol.com, http://www.hispaniconline.com, and http://www.poderforum.com, and stages numerous special events inspired by the publications.
 The change is reflective of the natural progression of the operation, which is primarily focused on serving the growing US and Puerto Rico Hispanic markets with a diverse portfolio of products that deliver editorial content in both Spanish and English |
“Televisa Publishing will continue producing the traditional magazines and brands our readers and advertisers have grown to rely upon,” said David Taggart, General Manager and Group Publisher. “At the same time we will focus on bringing to the market new products across a variety of content and distribution platforms that are uniquely positioned for and relevant to the audiences we serve in the United States and Puerto Rico.”
In recent years, Televisa Publishing has grown its portfolio by launching new publications including ESPN Deportes La Revista , Tu Dinero, and Prevention en Español, and acquiring existing titles such as Poder. The company is also placing increased emphasis on delivering content via the online space and growing its offering to US Hispanics that consume information in English.
The company’s management team does not foresee any significant operational changes as a result of the change in name and expects to continue to leverage its relationship with the parent company, Editorial Televisa Internacional.
“We will continue to have close links with other Editorial Televisa operating units throughout Latin America, sharing content and other resources when deemed appropriate, but the management team in the US will continue to concentrate primarily on managing and developing business ventures in the markets we directly serve,” added Taggart.
Televisa Publishing’s four offices in the United States and Puerto Rico – Miami, New York Los Angeles, and San Juan – will remain in place.
About Televisa Publishing
Televisa Publishing and Editorial Televisa are wholly-owned subsidiaries of Grupo Televisa the world’s leading producer of Hispanic content and Spanish-language media across the Latin American and US Hispanic markets. Televisa Publishing produces and distributes 12 magazines in the United States and Puerto Rico including TVyNovelas, Vanidades, Cosmopolitan en español, Hispanic Magazine National Geographic en español, Harper’s Bazaar en español, Maxim en español, ESPN Deportes La Revista, Prevention en español, Hispanic Enterprise, Poder, and Caras in addition to the websites http://www.cosmoenespanol.com, http://www.vanidades.com, http://www.hispaniconline.com, and http://www.poderforum.com. The company is the leader in audience share in the U.S. Hispanic market, owning five of the top ten magazine titles aimed at that segment that deliver a combined 8.6 million Hispanic readers. For more information on Televisa Publishing, go to http://www.esmas.com.
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CONTACT
Fleishman Hillard
Patricia Alvarado
Ph: (305) 520-9011
or
Televisa Publishing
Anna Q. Gonzalez
Ph: (305) 871-6400 |
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