 Download this press release as a PDF document.
Atlanta, GA--(HISPANIC PR WIRE)--February 6, 2007--Purpose Money, a financial services portal owned and operated by CompuCredit Corporation (NASDAQ: CCRT), announced today that Myrka Dellanos— award winning broadcast journalist, author, and mother— will serve as a global spokesperson for Purpose Money Español. As the voice for Purpose Money Español, Myrka will appear in a multi-media campaign that will include television and internet placements. In addition, Purpose Money will work with Myrka to help inform Latinos on the fundamentals of the financial system in the U.S. so they can effectively manage their finances and credit history. This is consistent with CompuCredit’s mission: to serve consumers who have been overlooked by other traditional providers of consumer credit.
“We are thrilled to work with Myrka to help Hispanics in the U.S. build and access credit,” stated Ana Sanchez, Hispanic Marketing Director of Purpose Money. “She is an inspiring individual who can connect on a personal level with hardworking Hispanic families making a new life for themselves in this Country.”
 Purpose Money is an extraordinary company, providing Hispanics with poor credit or little credit history a chance to start fresh and learn how to manage their finances |
For more than a decade, the accomplished journalist has been embraced by over twenty million viewers throughout the United States and abroad as host of a leading Spanish-language television news program. In addition to her numerous accomplishments in journalism, Myrka takes pride in her many charitable and civic activities.
Her involvement in initiatives like World Vision, Save the Children, Habitat for Humanity, the American Diabetes Foundation, and MROC International, which Myrka founded herself, in addition to being appointed by President George W. Bush to be part of the prestigious Freedom Corps, illustrates her dedication to inspiring and empowering those who are less fortunate.
“I take pride in the organizations I support, and I am excited about my new relationship with Purpose Money,” stated Ms. Dellanos. “I appreciate their focus on financially underserved and unbanked consumers. Purpose Money is an extraordinary company, providing Hispanics with poor credit or little credit history a chance to start fresh and learn how to manage their finances.”
Purpose Money recently released the Purpose Money(SM) Financial Guide, a comprehensive resource tool developed to help educate, guide, and empower Hispanics through the U.S. financial system. The guide is an easy to read, detailed economic road map for Hispanics to begin to educate themselves on the different aspects of financial growth.
Since 2000, the Hispanic population in the United States has increased by nearly thirty percent (30%). Studies show that despite an increase in banking relationships in recent years, many Hispanic working families are less likely than other ethnic groups to have a bank account or credit history. With Myrka Dellanos as the new spokesperson for Purpose Money, and with her unique ability to identify and connect with Hispanic families, Purpose Money will be positioned as a trusted source for financial services and useful educational tools.
About Purpose Money
Purpose Money helps consumers apply for and obtain products and services from financial institutions, including credit cards, credit monitoring services, auto loans, auto insurance and cash loans among others. For more information about Purpose Money, visit http://www.PurposeMoney.com. For Purpose Money's Spanish-language website, visit http://www.PurposeMoneyEspanol.com.
About CompuCredit Corporation
CompuCredit Corporation is a specialty finance company and marketer of branded credit cards and related financial services. CompuCredit provides these services to consumers who are underserved by traditional financial institutions. Through corporate and affinity contributions focused on the underserved and un-banked communities, CompuCredit also uses its financial resources and volunteer efforts to address the numerous challenges affecting its customers. For more information about CompuCredit, visit http://www.CompuCredit.com.
Purpose Money(SM) Financial Guide is available online by visiting http://www.PurposeMoneyEspanol.com/guia
NOTE TO EDITORS: A high-resolution image is available at: http://www.hispanicprwire.com/home.php?l=in
|
CONTACT
MGS Communications
Andrea de La Madriz
305-444-4647 ext. 248
786-303-1277 cellular
or
Yvonne M. Lorie
305-444-4657 ext. 256
305-5463688 cellular |
|
