 Download this press release as a PDF document.
Washington, DC--(HISPANIC PR WIRE)--August 18, 2006--Pete García, Vice President, Latin America for Continental Airlines has been named to the NAHP Hispanic Media Corporate Council. García will speak at the NAHP Ad Summit in Chicago on Aug. 25.
García is responsible for the airline’s sales, marketing and city ticket offices in the 77 cities in 23 countries in Latin America and the Caribbean where Continental operates. He also oversees Continental’s U.S.-based Latin America Sales team located in five cities.
“I am honored to be named to the NAHP Hispanic Media Corporate Council,” said García. “One of the cornerstones of Continental Airlines’ philosophy is ‘Working Together.’ I look forward to participating on the NAHP Hispanic Media Corporate Council to search for ways in which the corporate world and Hispanic media can work together toward common goals.”
As official airline of the NAHP, Continental has sponsored travel to the NAHP conferences for new members, as well as special fares to existing NAHP members.
“As the second-largest U.S. airline to Latin America and the Caribbean, Continental shares the NAHP’s interest in Latin America and Latinos in the U.S.,” said García. “We began our ‘Latinization’ initiative in 1997 with specialized service for Latin American and U.S. Spanish-speaking passengers. Today, approximately 16.7 percent of all Continental Airlines employees are Hispanic, and we fly to more destinations in Mexico and Central American than any other airline.”
“The support from Continental has been key to increasing the NAHP membership. So far, 14 new NAHP members have taken advantage of the free round trip to NAHP professional and small business development forums such as the Ad Summit,” said Oscar Reyes, Director of membership of the NAHP.
Continental Airlines is offering a discounted MeetingWorks airfare to those traveling to the NAHP Ad Summit in Chicago. Visit http://www.continental.com or call 1-800-468-7022 to make reservations with offer code ZJ0UU88WV5 for a special discounted rate.
For more information or to register for the NAHP 2006 Ad Summit go to http://www.nahp.org or call 202-662-7250.
About the National Association of Hispanic Publications, Inc
The National Association of Hispanic Publications, Inc., (NAHP, Inc) is the largest organization representing Hispanic publications at the national level. NAHP Inc. works with 150 member and affiliated publications that share a combined circulation of more than 10 million. Its member publications and affiliated media associates reach more than 50 percent of Hispanic households in throughout the U.S. every week. NAHP, Inc. provides professional tools to assist Hispanic publications to more effectively reach their readership. NAHP Inc. works hard at keeping the Hispanic community informed and educated about social issues, updating its readers about member publications, providing technical assistance and improving the quality of Hispanic publications at the national level. Please, visit our website for more information: http://www.nahp.org or call 202-662-7250.
About Continental Airlines
Continental offers nonstop service to 77 destinations in 23 countries in Latin America and the Caribbean. Continental offers service from the U.S. to 30 destinations in Mexico – more than any other airline – and also offers nonstop service to more Central American cities (11) than any other U.S. airline. Continental offers a number of Spanish-language services, including bilingual flight attendants on many flights to Latin America; and bilingual airport personnel, reservations agents and signage. Spanish-language functions on the continental.com Web site include flight booking, reservation management, flight and gate information, and OnePass frequent flyer program enrollment. Passengers also may make reservations in Spanish at 1-800-537-9222.Continental Airlines has been named for nine consecutive years to Hispanic Magazine’s list of “100 Best Companies for Hispanics” (1998-2006).
|
CONTACT
NAHP
Adonai Morales
202-662-7063
http://www.nahp.org
or
Continental Airlines
María Cristina Osorio
713-324-5080 |
|
