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Greater Fort Worth PRSA Chapter's August Focus
Fort Worth, TX,--(The Hispanic PR Monitor) Aug. 3,2006 -- Dora Tovar will discuss best practices and pitfalls to avoid when developing public relations campaigns for Hispanic audiences at the Aug. 9 meeting of the Greater Fort Worth PRSA Chapter. She will outline well-developed campaigns that are relevant to Hispanics and that capture the interests of this fast-growing consumer segment.
In particular, Dora will discuss Oscar Mayer through a case study of Kraft Foods North America, Inc. She will share strategies such as ensuring your organization has relevant grassroots initiatives and achieving an integrated marketing approach. Bring your questions for the Q&A session!
The Greater Fort Worth Chapter of the Public Relations Society of America unifies, strengthens and advances the profession of public relations. The organization meets for lunch the second Wednesday of each month at The Petroleum Club. For more information, visit http://www.fortworthprsa.org/:
Luncheon Date and Time Wednesday, August 9, 2006 11:45 a.m. - 1 p.m. Costs $25 members $30 nonmembers $20 students Location Petroleum Club Carter-Burgess Plaza 777 Main St. 39th floor Fort Worth, TX 76102 Parking Free valet in parking garage at Seventh and Commerce streets.
Source: Greater Fort Worth Chapter of the Public Relations Society of America