|
MediaPost Brings 2nd Annual OMMA Conference and Expo to Hollywood
Industry’s thought leaders and innovators gather to discuss the internet as the 100% solution?
New York, NY--(The Hispanic PR Monitor)--February, 2006--MediaPost Communications, the leading integrated publishing and content company providing news and information to media and advertising professionals, is presenting OMMA Hollywood: Internet 2006: The 100% Solution, the premier event for the business of Online Media, Marketing and Advertising, on March 27th-28th in Los Angeles.
“Internet 2006: The 100% Solution?” is the theme for the 2nd annual conference and expo. Geoff Ramsey, CEO of eMarketer, the event’s emcee will ponder on Where We Have Been. Where We Are Going: An up-to-the-minute survey of the state of the industry, by the numbers.
“OMMA Hollywood embraces the desire online marketers and advertisers have for learning about the latest radical shifts in technology like Video Podcasting as well as Email and Mobile Marketing,” says Geoff Ramsey. “These marketers will leave OMMA Hollywood with the tools to integrate these technologies into their future business plans and make their businesses more profitable.”
Geoff Ramsey will be joined by the following keynotes who are industry leaders talking about the trends that are reshaping online advertising.
-- Albert Cheng, EVP, Digital Media, ABC Television Group. Mr. Cheng will be kicking off the conference as the AM Keynote by presenting: “Content 2006: Online’s Breakout Session”.
--Nick Pahade, Chief Innovation Officer, Publicis Groupe Media, will challenge the audience by speaking about the theme of the conference and expo: “Internet 2006: The 100% Solution?”
-- Shawn Gold – Chief Marketing Officer for Myspace.com. Attendees will hear about his take on “Marketing to the Online-Everywhere-Always Consumer”.
-- Eric Hirshberg-President, Chief Creative Officer, Deutsch LA, will share his creative thoughts on How Online (Finally) Allows for the Re-Creating of Creative
Joining the keynotes, more than 50 thought leaders and industry innovators are confirmed to address the general audience and as part of track sessions – Media, Marking, Advertising and Online Publishing. The tracks are designed to cover program themes of Search, Behavioral Targeting, Podcasting, Gaming Advertising and Email Marketing.
“All of our presenters share a forward thinking philosophy when it comes to online marketing and advertising innovations, “ says Kenneth Fadner, MediaPost Chairman and Publisher. “Their finger is always on the pulse of the newest technologies and how to implement in our industry. MediaPost is committed to deliver a value-driven event to our loyal audience of advertising and media professionals. We believe with the participation of our presenters our attendees will walk away from OMMA Hollywood with valuable and insightful information about the trends of our industry.”
Some of the leading companies that believe in OMMA Hollywood and are participating as a sponsor of the event are; Revenue.net, Yahoo Search Marketing, comScore, Advertising.com, Tribal Fusion, Revenue Science and the Advertising Club of Los Angeles.
OMMA Hollywood also features an Exhibit Hall featuring a wi-fi lounge and more than 75 booths from companies you know and respect. Registrations are now being accepted online at http://www.omma-expo.com for both full conference ($795 until February 24th; $995 thereafter and $1095 onsite.) and Expo Hall (FREE online registration until March 22nd; $50 at the door) passes.