Travel & Tourism

June, 02, 2006 - 01:01 PM / ET

Navigating the Family Road Trip
Rand McNally National Consumer Survey reveals America’s growing Love of Road Trips


Note to editors: A link to the audio file may be found here: http://progressive.playstream.com/nbn/progressive/long_term/34899_7_5_06_rand_mcnally.mp3

Skokie, IL--(HISPANIC PR WIRE)--June 2, 2006--If you're one of the millions of Americans who cherishes the time-honored tradition of the family road trip, complete with sing-a-longs and car games, you're not alone. Despite rising gas prices, people are taking even more road trips now than they did growing up, and where do they want to go next? According to Rand McNally's "Great American Road Trip Survey," American families want to go to a Disney theme park followed by a national park. While on their way, most would choose to have Chevy Chase keep them company and pass the time by looking at the passing sights.

RAND MCNALLY GREAT AMERICAN ROAD TRIP SURVEY – RADIO SCRIPT

ANNOUNCER:
IN CELEBRATION OF THEIR ONE-HUNDRED FIFTIETH ANNIVERSARY AND THE LONG-STANDING TRADITION OF THE FAMILY ROAD TRIP, RAND MCNALLY MAPPED OUT THE FIRST EVER GREAT AMERICAN ROAD TRIP SURVEY. THE SURVEY SET OUT TO REVEAL THE PHENOMENON OF THE AMERICAN ROAD TRIP AND ANECDOTES FROM THE GENERAL PUBLIC AS WELL AS CELEBRITY ICONS. ROB APATOFF, CEO OF RAND MCNALLY SAYS TRIPS TO THEME PARKS AND BACK SEAT SIBLING SMACKDOWNS DOMINATED THE SURVEY RESULTS. FOR MORE ON THE GREAT AMERICAN ROAD TRIP SURVEY VISIT RAND MCNALL.COM.

SOUNDBITE:
Ninety-six percent of respondents have taken at least one road trip in their lifetime and more then three-fourths usually take a road trip for their vacation. Walt Disney World in Florida and Disneyland in California were rated ideal destinations for parents and children. Sitcom stars Leah Remini and Patricia Richardson said they spent time in the car bickering with their siblings. And, Jamie Lee Curtis, Mark McGrath, and Doris Roberts said choosing a radio station caused the most fights on their past road trips.

About Rand McNally & Company
Rand McNally is North America's largest commercial maker of national and local maps, street guides and atlases. The company's print and electronic products include America's No. 1 Road Atlas, The Thomas Guide(R) map books, custom-made wall maps on the Web, wireless navigation solutions and online maps, directions and trip planning at http://www.randmcnally.com.

Celebrating its 150th anniversary in 2006, Rand McNally offers the most trusted tools to discover, map and navigate your world. The company leads the way with innovative products and services for the consumer, business, education and commercial transportation markets. For more information, visit http://www.randmcnally.com or call (800) 333-0136.

Note to editors: A link to the audio file may be found here: http://progressive.playstream.com/nbn/progressive/long_term/34899_7_5_06_rand_mcnally.mp3








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