Marketing

May, 04, 2011 - 10:40 AM / ET

CPSC Launches Spanish YouTube Channel
Videos have lifesaving information and demonstrations

WASHINGTON, May 4, 2011 /PRNewswire-HISPANIC PR WIRE/ -- As Hispanic families across the nation prepare to celebrate el Cinco de Mayo, the U.S. Consumer Product Safety Commission (CPSC) is announcing the launch of its YouTube en Espanol (http://www.youtube.com/USCPSCespanol) channel. The channel features short videos that can save lives, including powerful demonstrations (enacted) of incidents that have involved Hispanic children.

(Logo: http://photos.prnewswire.com/prnh/20030904/USCSCLOGO )

Every two weeks, a child dies when a TV, furniture, or an appliance falls on them. Every month, a child is strangled in a window covering. Each year, 300 kids younger than five drown in pools. CPSC's YouTube channel videos address all these hidden and preventable dangers and more, but it takes a village to save a life. That is the power of watching and sharing these videos.

"Far too frequently, Spanish-speaking consumers are injured or even killed in incidents in and around the home. Many of these incidents are preventable," said CPSC Chairman Inez Tenenbaum. "I urge Spanish-speaking consumers to visit our new Spanish YouTube channel and share these important safety messages with family and friends. By connecting with CPSC and sharing this information, we can save lives."

Videos include topics ranging from safe sleep for babies to pool safety and recalls of dangerous products. For example, in recent years, CPSC has announced recalls of more than 12 million dangerous cribs in which dozens of children have died. However, many babies are still sleeping in these deadly cribs. CPSC's new Safe Sleep video addresses ways for parents to keep their newborns and toddlers safe in their nurseries.

This Spanish YouTube Channel is one of several free CPSC resources developed to reach out to the largest minority group in the United States. CPSC also offers many free resources in Spanish. Consumers can call the CPSC hotline at (800) 638-2772, sign up to receive recall e-mail alerts, report and search for injuries associated with products, and get posters and publications to share with hard-to-reach communities.

CONTACT: Arlene Flecha, aflecha@cpsc.gov, +1-301-504-7052

SOURCE U.S. Consumer Product Safety Commission








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