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TAMPA, Fla., Oct. 19 /PRNewswire-HISPANIC PR WIRE/ -- The Tampa Tribune remains the No. 1 weekday and Sunday newspaper in its core market of Hillsborough and Central and East Pasco counties - reaching more adults than either the St. Petersburg Times or tbt, according to the latest Scarborough Research study released last week.
"This audience dominance is continued proof that The Tampa Tribune is providing relevant, local news and information to our readers," explained Denise Palmer, Publisher and President of The Tampa Tribune.
The Tampa Tribune is a part of the Florida Communications Group media company, which includes WFLA-TV, TBO.com, CENTRO Tampa, Hernando Today, Highlands Today, Suncoast News, blu Tampa Bay Magazine and Riverbank Syndication. More than 2.8 million or 81% of Tampa Bay residents access one of these media properties in any given month. This reach is more than any other media organization in the marketplace.
"With our variety and quality of media products, the Florida Communications Group is by far the best choice for audiences and advertisers. Audiences know they are reading, watching or connecting with the leaders in news and information in Tampa Bay," commented John Schueler, President, Florida Communications Group. "And advertisers know that their products are reaching the customers they want and need for their continued success."
About Florida Communications Group
The Florida Communications Group (FCG), owned by Media General, includes newspapers, broadcast television and online operations in West Central Florida. It incorporates Media General's converged operations in Tampa, including The Tampa Tribune and TBO.com, the No. 1 newspaper/online combination in the Tampa Bay market; WFLA-TV (NBC), the market broadcast news leader at 5, 5:30, 6 and 11 p.m. weeknights; and CENTRO Tampa, a Spanish-language print and online media operation. Florida Communications Group includes Highlands Today, Hernando Today, 12 weeklies, and several shopper and niche publications. Source: Scarborough 2009 Release 1; Nielsen Media Research, 2009 Sweeps Periods, Adults 25-54 and Household Ratings.
About Media General
Media General is a leading provider of news, information and entertainment across multiple media platforms, serving consumers and advertisers in strong local markets, primarily in the Southeastern United States. Media General's operations are organized in five geographic market segments and a sixth segment that includes the company's interactive advertising services and certain other operations. The company's operations include 18 network-affiliated television stations and associated Web sites, 21 daily newspapers and associated Web sites, more than 200 specialty publications that include weekly newspapers, and niche publications targeted to various demographic, geographic and topical communities of interest. Many of the company's specialty publications have associated Web sites. Media General operates three interactive advertising services companies: Blockdot, which specializes in interactive entertainment and advergaming technologies; DealTaker.com, a coupon and shopping Web site; and NetInformer, a leading provider of wireless media and mobile marketing services.
SOURCE CENTRO Grupo de Comunicacion
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