Marketing

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NEW YORK, Sept. 29 /PRNewswire-HISPANIC PR WIRE/ -- American Latino Syndication, a wholly-owned division of Los Angeles-based LATV Networks, announced today that American Latino TV and LatiNation, the nationally syndicated half-hour television weeklies, will debut new seasons of their long-running shows in a record number of cities beginning this weekend, October 3 - 4.
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"With Daisy Fuentes hosting and co-executive producing American Latino, this year looks like it could be our best ever," said David Morales, LATV Vice President and Executive Producer of the programs. "We built a brand new set, upgraded our graphics package and transitioned to a multi-camera look while staying focused on delivering the quality stories about exceptional American Latinos that our viewers have grown to expect."

American Latino's record 8th season will premiere in an all-time high of 106 markets, representing over 92 % of Hispanic homes and 80 million total TV homes. LatiNation, in its 6th season, will be seen in an all-time high of 92 markets, reaching over 88 % of Hispanic homes and 68 million total homes. Both shows target the rapidly growing English speaking U.S.-born Hispanic market.

"Despite an incredibly challenging distribution environment in which infomercials and other paid programming became our biggest competitor, we rose to the challenge and delivered the most successful year in the history of these shows in terms of number of affiliates," said Jeff Stern, Director of Distribution for American Latino Syndication and LATV.

LatiNation will continue to be hosted by Adesina "Desi" Sanchez and Jose Mangin, the show's headliners since its launch six years ago. LatiNation will feature new segments, most notably "Represent!" which focuses on individuals who show outstanding leadership in their schools, workplace or communities, and "Make it Happen" which offers viewers everything from make-up tips to lessons on organizing financial priorities.

American Latino TV and LatiNation, award-winning, English-language Latino themed TV programs are part of LatiNation, LLC, and a subsidiary of LATV Networks. For more information, please go to www.AmericanLatino.tv.

SOURCE American Latino Syndication

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